The overall picture of change effectiveness is rather gloomy. The change environment presented in terms of two general dimensions: power distance and uncertainty. The authors revealed and described the four generic change failures: leadership failure, negotiation failure, registration failure and action-planning failure. In conclusion the authors presents three major reasons for change failures: fail to see that their environment is changing; fail to apply the right strategies in view of the organizational environment so even the correct assessment of the environment and the selection of the correct strategy can lead to change failure.